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How do you prepare for an interview? How do you know if you're reaching the right audience? And what do you do when the other side is attacking you in the media? Here we offer expert insights and tips to help you better understand the complicated business of public relations—and tell your story more effectively. 

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Murnahan PR Captures Achievement at Worthy Awards

11-04-2016

Murnahan Public Relations was recognized with an Award of Achievement, Thursday, Nov. 3 at the 5th Annual Greater Fort Worth Public Relations Society of America’s (PRSA) Worthy Awards for its work in the debut of Medical Center Alliance. Hired shortly after turning dirt, the firm was charged with reaching out to the community to build awareness of the new hospital and its coming capabilities during construction and in its initial months of service. “Management wanted to make sure its employees […]

Murnahan Public Relations was recognized with an Award of Achievement, Thursday, Nov. 3 at the […]


MediaOcracy

10-21-2016

Very interesting take on social media impacts on the public and how it influences our perceptions of what is going on around us. Very much worth watching! Originally published on Mother Jones.

Very interesting take on social media impacts on the public and how it influences our […]


public relations

REPORTER: ENGAGEMENT VS. FOLLOW COUNT

10-17-2016

When it comes to social media, numbers matter. When I sit down with a new client to discuss public relations’ objectives, the first thing that usually comes up is social media, and with good reason. I admit social media is a necessary element to basically any PR campaign. But when asked about their social media goals, most businesses will say their primary desire is to gain more followers. There seems to be a common belief that the more followers one […]

When it comes to social media, numbers matter. When I sit down with a new […]


NBA Jersey Ads a Reality Check for Fans

10-03-2016

By Alex Altman If there’s an official rock-bottom in professional sports, the Philadelphia 76ers reached it last spring. Fresh off a season in which they finished 10-72, the worst mark in the NBA, the moribund franchise took to Twitter with news that some fans found even more disturbing than its record. Beginning in the 2017-18 season, the 76ers reported, its jerseys will bear the logo of ticket company StubHub. In doing so, it will become the first team in the […]

By Alex Altman If there’s an official rock-bottom in professional sports, the Philadelphia 76ers reached […]


public relations

REPORTER: HOW TO BRAND IN A DIGITAL AGE

09-19-2016

A couple of decades ago, the word media meant newspapers, television, and magazines.  Then came the Internet and the meaning evolved. News organizations started experimenting with websites and creating online content. Soon after, the emergence of online social channels such as Facebook and Twitter added another layer to the definition. Almost instantly, media became interactive.  A brand or business can bypass newspapers and television stations and connect directly with their consumers. Finding ways to connect with those consumers became the […]

A couple of decades ago, the word media meant newspapers, television, and magazines.  Then came […]


Social Media Mistakes

Is Your Business Making These Mistakes On Social Media?

09-12-2016

How low can brands go on social media? In the past couple of years, the social universe has been treated to a comedy of errors so shocking it should be the premise of a Judd Apatow movie. We have seen a clothing company celebrate the Fourth of July with a picture of the Challenger explosion. We’ve seen a tone-deaf pizza brand push frozen pies on domestic violence victims. We have even seen an airline Tweet a pornographic image in response […]

How low can brands go on social media? In the past couple of years, the […]


Social Media

Is Your Business Making These Mistakes On Social Media?

08-25-2016

How low can brands go on social media? In the past couple of years, the social universe has been treated to a comedy of errors so shocking it should be the premise of a Judd Apatow movie. We’ve seen a clothing company celebrate the Fourth of July with a picture of the Challenger explosion. We’ve seen a tone-deaf pizza brand push frozen pies on domestic violence victims. We’ve even seen an airline Tweet a pornographic image in response to a […]

How low can brands go on social media? In the past couple of years, the […]


public relations

REPORTER: > JUST PRESS RELEASES

08-11-2016

If you’ve never used a public relations agency / consultant / firm before, you might have the misconception that their only job is to write and send press releases. For this reason, many companies find public relations to be an unnecessary expense. Unfortunately, this myth ends up depriving many businesses of a service that can help their business grow and thrive. Media relations is certainly an important part of the public relations profession, but it is only a small sliver […]

If you’ve never used a public relations agency / consultant / firm before, you might […]


Word Play: Don’t Screw It Up (FAIL: “Black Olives Matter”) = Bad Public Relations

08-02-2016

By Brian Murnahan In the world of Public Relations, we often use word play to get peoples attention, draw out a news tie-in or otherwise spice up our writing. When done well, word play can be very advantageous for our clients. On the other had, it is not hard to really screw up either, which will cause a good idea to become truly bad public relations (PR). The “Black Lives Matter” campaign has brought a great deal of attention to […]

By Brian Murnahan In the world of Public Relations, we often use word play to […]


Hillary Clinton, Stepping Out of the Shadow

07-29-2016

By Brian Murnahan Hillary Clinton has accepted the role as the Democratic Party nominee for President of the United States. No longer does Clinton stand just to the side of her husband, former President Bill Clinton, the role has been reversed! I don’t know if she is the best person for the job, what I do know is that American’s don’t want Grandma Clinton as their President, they want Hillary Clinton, the hard ass negotiator, who can navigate the political […]

By Brian Murnahan Hillary Clinton has accepted the role as the Democratic Party nominee for […]



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