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Media Tips: Stay On Message

02-19-2020

Congratulations, you have another media interview! Now let me ask you how did your last interview turn out? Did you get your point across or did the story seem to take a different turn from where you thought it should go? The point here is that if you don’t stay on message, it is hard for a reporter to understand what the most important thing is you are saying! Before you ever meet with the reporter, you need to stop […]

Congratulations, you have another media interview! Now let me ask you how did your last […]


Media Training, Murnahan Public Relations

Media Training & Interview Tips

10-24-2019

Having been in the public relations business now for more than 20 years, I have sat through more than my fair share of media training sessions, both as someone looking to improve and as the trainer for the class. Even today, I go through the class just to see what people that I respect recommend to their clients. I still want to hear their media training tips! I believe I have been lucky in that while the classes that I […]

Having been in the public relations business now for more than 20 years, I have […]


6 Tips for Crushing Your Media Interview

05-11-2018

By Alex Altman Whether you’re a rookie or a veteran when it comes to giving media interviews, it never hurts to go over some best practices. Here are six tips for giving an interview that positions you and your company in a favorable light, and helps you make the most of your opportunity to get your name out there. Research Reporter: Whether it’s the tone of their articles or the stories they choose to cover, every reporter has certain tendencies. […]

By Alex Altman Whether you’re a rookie or a veteran when it comes to giving […]


Pitch Perfect: How to Nail Your PR Media Pitch

01-31-2018

By Alex Altman Driving reporters to media events is one of the most important jobs for PR professionals. Naturally, it’s also one of the most difficult. Reporters are time-strapped, unpredictable, and inherently cautious of giving away free publicity. These are some pretty hefty barriers. But with the right brand of salesmanship, they can be overcome. If low turnouts have become all-too-common at your PR events, there’s a strong possibility that your media pitch is lacking. The media pitch is often […]

By Alex Altman Driving reporters to media events is one of the most important jobs […]