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6 Tips for Crushing Your Media Interview

05-11-2018

By Alex Altman Whether you’re a rookie or a veteran when it comes to giving media interviews, it never hurts to go over some best practices. Here are six tips for giving an interview that positions you and your company in a favorable light, and helps you make the most of your opportunity to get your name out there. Research Reporter: Whether it’s the tone of their articles or the stories they choose to cover, every reporter has certain tendencies. […]

By Alex Altman Whether you’re a rookie or a veteran when it comes to giving […]


Pitch Perfect: How to Nail Your PR Media Pitch

01-31-2018

By Alex Altman Driving reporters to media events is one of the most important jobs for PR professionals. Naturally, it’s also one of the most difficult. Reporters are time-strapped, unpredictable, and inherently cautious of giving away free publicity. These are some pretty hefty barriers. But with the right brand of salesmanship, they can be overcome. If low turnouts have become all-too-common at your PR events, there’s a strong possibility that your media pitch is lacking. The media pitch is often […]

By Alex Altman Driving reporters to media events is one of the most important jobs […]